Dayton-Phoenix Group’s core purpose is: To serve our communities, create jobs, and provide opportunities for our team members to be the best they can be. Our core purpose is Why we do what we do and drives decision making and interactions both inside and outside of DPG. DPG employees strive to live the CREED on a day-to-day basis. CREED is an acronym representing the qualities of Compassionate, Resilient, Ethical, Expert, and Dependable. The West Lafayette team embodies the CREED through their teamwork and work ethic. Corporate Key Performance Indicators (KPIs) centered on internal communication and employee development represent DPG’s intentional efforts at maintaining an employee centered organization.